Target Audience and Objective: Health association wanted a coordinated, evidenced-based message to use during open season when marketing their plan to federal employees in the hopes of expanding total number of beneficiaries.
Delivered: Hard & Digital Copies of Fact Sheets, Power Point Presentations with speaker's notes (and background data), Newsletter articles
“Ms. Hughley…think(s) creatively, evaluate(s) opportunities to solve problems, and designs and implements valid solutions. She brings a true entrepreneurial spirit to her roles in the workplace. I have seen her excel under circumstances of seemingly insurmountable goals and tight deadlines. In a brief period, she was able to research and become familiar with the membership of BlueCross BlueShield Federal Benefit Plan members. For which she subsequently designed and began to implement a health education program entitled Healthy Families in a train the trainer method. I believe this experience was a testament to her expertise as a public health professional” Eileen Thomas, RN Sr. Consultant at BlueCross BlueShield Association
*Secondary to federal budget appropriations adjusting the Office of Managment & Budget approriations , this program was not initiated beyond the pilot.